![]() ![]() “This is incredible for us, and incredible for all of our customers-I can’t think of anyone they would like to have music from more,” enthused Apple’s Tim Cook at the launch. ![]() The gesture reminded me of nothing so much as when Apple, in September 2014, deposited a free download of U2’s then-new album, Songs of Innocence, in everyone’s iTunes folder, whether we wanted it there or not. Perhaps this decision was driven by profit, or they just thought it was funny, seeing Drake gamely play the poster child for “ Ambient Chill.” Or maybe they realized that they could, so they did. The streaming giant “recommended” his new album, Scorpion, to each one of us, regardless of our usual taste in streaming music, by putting his face on the cover of every playlist-even those not featuring his songs. This weekend, Spotify blanketed its app in Drake. ![]()
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